https://www.youtube.com/watch?v=U0C3byjXAok&t=1s Google has once again made changes to its advertising platform—changes that they claim help businesses, but in reality, they may be costing advertisers thousands of dollars. What Are Automatically Created Assets?...
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Understanding Google Local Search Ads, Google Ads, and Google Business Profiles: Which One is Right for Your Business?
https://www.youtube.com/watch?v=Hs7CmcnIyRsIf you're looking to market your business online, you've probably heard of Google Local Search Ads (LSAs), Google Ads, and Google Business Profiles (formerly Google Maps or Google My Business). The confusion surrounding these...
How to Improve Your Google Ads Ad Strength for Better Performance
https://www.youtube.com/watch?v=tpTyHz6BO08&t=9sIf you're running Google Ads, you’ve probably noticed the Ad Strength column in your account. It may say your ad is poor, average, or limited, and you're wondering how to fix it. The stronger your ad strength, the...
Adwords Optimization Series… Day #4
On our parter website PPCVideoTraining.com, we're continuing our series on Adwords Optimization. What to do during the first 7 days of your Adwords campaign being live. This video focuses on keywords. How many keywords should you have in your Adwords campaign? Not...
Ad Scheduling for Google Adwords
On our parter website PPCVideoTraining.com, we're talking about ad scheduling. Why is this so important? Imagine seeing that you get 200 clicks per month between the hours of 12am and 6am and not ONE of them converted to a sale. Do you really want to keep advertising...
Google Adwords Campaign Not Spending its Daily Budget?
Over on our partner website PPCVideoTraining.com, today we're talking about what happens when you have a great Google Adwords campaign running, but there's just one problem. The campaign won't spend all of your budget. You're killing it with sales... the...
What is a Good Click Through Rate or CTR?
Over on our PPC Video Training website, today we talk about what’s a good click-through rate or CTR for your Google AdWords or pay-per-click account? Every single person and even a lot of big agencies have a different number that they consider the ideal CTR or (Click...
Adwords Optimization Series… Day #3
From our other website: PPCVideoTraining.com, here's our next video in our Adwords Optimization series. Day #3. In this lesson, we talk about the fact that you MUST add negative keywords to your PPC campaign. Not sure what negative keywords to add? Well, we'll show...
Adwords Optimization Series… Day #2
From our other website: PPCVideoTraining.com, here's our next video in our Adwords Optimization series. Day #2. This lesson shows us how to make sure that your keywords are showing (yes... they can stop showing on their own) and keeping up on the keyword eligibility....